Superdrug celebrates reaching four million Beautycard members after just ten weeks into its launch.
From 29 March 2011, Kruidvat makes shopping at their stores even more lucrative, fun and personal with the introduction of a special loyalty card for all its customers, with personalised offers and points earning for extraordinary gifts.
Kruidvat introduced the loyalty card with the help of Dutch singer Xander de Buisonjé who recorded a song especially for the loyalty card, and singing it to the very first owners of the card at the Kruidvat store in Almere.
May 2011 saw Superdrug launch its first ever loyalty card – the Beautycard launched in all stores on 11 May and offers customers a programme of beauty and health focused rewards.
The Beautycard, which doubles as a handy mirror, has been designed after extensive customer research to ensure it earns its place in handbags, purses and wallets across the country.
The Beautycard can be used to earn points online at www.superdrug.com and in store, and points can be redeemed in store. Customers can also part pay for products with their points, and can choose favourite brands on which to collect extra points during special promotions.
Global retailer announces US$37 million investment into the network expansion over the next 5 years
AS Watson Group yesterday announced the rebranding of its 212-store retail network in Ukraine from DC to Watsons.
Watsons is one of the world's leading names in health and beauty retail currently with 2,200 stores in 11 markets, and from 10 March onwards it will be bringing its promise of quality products, great value and superior customer service to consumers in Ukraine.
Global effort towards excellent professionalism in customer service
Superdrug breaks into top five of the UK's favourite retailers
Watsons Your Personal Store, Asia’ leading health & beauty retailer, celebrates its Watsons Card reaching 15 million membership in August. Earlier in Mainland China, the card has already passed the 10 million mark. The card, was first launched in Taiwan market in July 2008 and has earned an overwhelming popularity among customers. Watsons anticipates membership will continue to grow, bringing personalised shopping experience and excitement to more and more customers.
Watsons Card has been committed to providing consumers with "customised service" since its debut 18 months ago. Members can earn points from every purchase, and redeem points for cash in the next shopping trip; other exclusive benefits such as member’s discount, double points on birthday month, free sample, co-brand discount are also available, while an endless stream of membership events, eg. concerts, movie preview parties, star gatherings and members’ beauty workshops to entertain different interests of members. The latest shopping information according to the members’ interests are also timely provided for them to better plan and enjoy a more value-added shopping experience.
Besides achieving over 10 million card members in Mainland China, in other Watsons markets in Asia including Hong Kong, Taiwan, Thailand and Singapore, the membership has reached over 4.3 million customers. Watsons Malaysia will soon be launching the Watsons card in coming September.
