Outranking famous health & beauty retailers, Watsons Türkiye has been glorified as the "No. 1 Brand in Cosmetics and Personal Care Retail category" by the Association of Shopping Mall Investors, based on a study conducted by customer research agency GfK.
The Perfume Shop started bringing impressive offers to its most loyal customers through the launch of its Rewards Club on 21 September. The perfume expert in UK decided to launch the loyalty programme to reward customers by working in partnership with suppliers to generate greater value for the members, and to engage with customers in a more personal manner.
Rewards Club members earn one “perfume point” for every £1 they spend in-store and online at theperfumeshop.com, and a £5/ €5 voucher would be granted when perfume point reaches 100, for redemption against next in-store purchase. Besides gift vouchers, customers will also benefit from multi-point events, exclusive product promotions and a quarterly Rewards Club e-magazine.
Superdrug celebrates reaching four million Beautycard members after just ten weeks into its launch.
From 29 March 2011, Kruidvat makes shopping at their stores even more lucrative, fun and personal with the introduction of a special loyalty card for all its customers, with personalised offers and points earning for extraordinary gifts.
Kruidvat introduced the loyalty card with the help of Dutch singer Xander de Buisonjé who recorded a song especially for the loyalty card, and singing it to the very first owners of the card at the Kruidvat store in Almere.
May 2011 saw Superdrug launch its first ever loyalty card – the Beautycard launched in all stores on 11 May and offers customers a programme of beauty and health focused rewards.
The Beautycard, which doubles as a handy mirror, has been designed after extensive customer research to ensure it earns its place in handbags, purses and wallets across the country.
The Beautycard can be used to earn points online at www.superdrug.com and in store, and points can be redeemed in store. Customers can also part pay for products with their points, and can choose favourite brands on which to collect extra points during special promotions.
Global retailer announces US$37 million investment into the network expansion over the next 5 years
AS Watson Group yesterday announced the rebranding of its 212-store retail network in Ukraine from DC to Watsons.
Watsons is one of the world's leading names in health and beauty retail currently with 2,200 stores in 11 markets, and from 10 March onwards it will be bringing its promise of quality products, great value and superior customer service to consumers in Ukraine.
Global effort towards excellent professionalism in customer service
Superdrug breaks into top five of the UK's favourite retailers
