Watsons Thailand recently celebrated its 24th anniversary in a live event. Ahead of the event, the company launched a fundraising drive through selling dolls to customers who want to log in to watch the event live and the donation went to Association for the Promotion of the Status of Women. As part of the celebration, a virtual fashion show where AR and AI technology were used saw Watsons brand ambassadors and celebrities representing different brands walking the runway and showing off their fashionista side.