To support Operation Smile which provides free and corrective surgery to children with cleft conditions, AS Watson Group and its business units launch Give a Smile Global CSR Campaign and organise different activities to educate employees and customers about cleft conditions as well as raise funds for the cleft children, giving them new smiles and fresh hope.
Since May 2018, numerous fundraising activities have been held across Europe and Asia. Kruidvat Netherlands and Moneyback Hong Kong launched the customer point donation platforms; Watsons China and FORTRESS organised social media games for customers; Watsons Philippines and PARKnSHOP China donated a percentage of sales to Operation Smile; Watsons Taiwan and ICI PARIS XL Benelux produced themed charity sales items such as tote bag and reusable mask; PARKnSHOP Hong Kong partnered with suppliers to produce a children activity book for redemption.
MORE activities are coming up. Follow our facebook and #igiveasmile today on social media to contribute to this life-changing campaign!
https://www.facebook.com/ASWProjectLOL/
