Watsons China, Malaysia, Taiwan and Türkiye organised Zumba activities to engage customers, media, suppliers and the public. In China, a Zumba carnival promoted health and caring for the community, and Watsons made a RMB1 million joint donation with suppliers to launch an online fundraising campaign in aid of the Children’s Home Project by Sowers Action. In Malaysia, a “glow in the night” Zumba party was a fun-filled, calorie-burning and total-body workout. The jungle-themed Zumba party in the market of Taiwan attracted over 2,000 enthusiastic participants, and in Türkiye, Watsons sponsored the “Get Active” lifestyle festival and ran Zumba sessions throughout the festival.
