It has been the commitment of PARKnSHOP China to focus on the ever-changing customer needs，therefore innovative store formats were introduced to serve different customers better through unique shopping experiences. On 7 December, PARKnSHOP China was awarded “2012 The Best Marketing Innovation” in the 2012 China Marketing Grand Ceremony in recognition of its customer-oriented service, presented by ND Media and Nan Fang Metropolis Daily in Shenzhen.
