With the announcement today that PARKnSHOP will be exclusively introducing the first batch of Guangdong chilled pork in all its' stores, the range of choice for customers has expanded enormously.
PARKnSHOP is on to a winner with this latest introduction of Guangdong chilled pork, fresh every day to its stores throughout Hong Kong.
The official launch takes place today at Metro City, Tseung Kwan O, where PARKnSHOP is celebrating by offering the premium packs of pork at only $1!
' It marks an exciting step forward in Hong Kong food retailing.' said Rocky Wong, Commercial Manager of PARKnSHOP in today's launch event, 'Being the first in the field, PARKnSHOP is able to offer more choice and better prices all concentrated in our one stop shopping environment.'
High quality chilled pork fresh from Guangdong is a new and much anticipated treat. PARKnSHOP is expressing delight at being at the forefront of this special event for all lovers of good food at an affordable price. Chilled pork comes with affordability, and no sacrifice in quality or taste.
'Quality is, as always, our primary concern,' said Peter Johnston, General Manager – Quality, Food Safety & Regulatory Affairs,' and with Hong Kong practically on the doorstep of Guangdong we are well placed to bring the freshest produce to our shops in the shortest possible time.'
Superior, premium breeds of pig are carefully chosen for their rich flavour and fine texture. It is a fact that chilled pork provides much better value for money. Added to the manifold advantages, stemming from this new availability is the well-established PARKnSHOP Fresh Check food safety system.
Suppliers are carefully vetted and constantly monitored, thus ensuring top quality produce at every level. The specific farm code carried on all packaging guarantees 100% traceability.
Good quality starts at the point of origin and the PARKnSHOP pork is specially selected from pigs bred in a wide range of counties with an established reputation for hygiene and high quality. The best weight for pigs prime for slaughter is 100-110 Kg and PARKnSHOP insists on this range.
Special diets for the pigs are custom designed by the veterinary nutritionists and an appropriate balance of fat and lean pork is achieved by the breeding.
Being the first to introduce the Guangdong chilled pork in Hong Kong, once again, underlines PARKnSHOP's commitment to providing our customers with more choices at better quality and value.
