Watsons, the flagship health and beauty brand of AS Watson Group, has received seven of the top honors at the Retail Asia Awards 2021 that recognises retail excellence in the region.
Watsons has been awarded the top honor of Health & Beauty Retailer of the Year overall for Asia, as well as in Singapore and the Philippines. Watsons Hong Kong has also won the CSR and Marketing Initiative of the Year while Watsons Singapore and Philippines have got the Store Design of the Year and Marketing Initiative of the Year respectively.
These awards are testament to its winning O+O (Offline plus Online) strategy, an ecosystem that is powered by technology, big data and artificial intelligence. Connectivity is the centrepiece of O+O, which provides an integrated and advanced digital platform seamlessly coupled with the extensive physical store network that serves as core touch points, which effectively establish close connections with customers and thereby increasing sales and customer value.
Watsons is dedicated to maintaining its leading position in the health and beauty market by building a strong O+O platform for customer connectivity, and to set new standards on best practice customer journey continually.
